Chowder  

Financial

Role: Creative Director, Designer, and Developer
Studio: In-house

Chowder is a FinTech lease-purchase provider offering flexible payment options to cash- and credit-constrained homeowners. Their mission is to improve the homeowners’ lives by making unexpected critical in-home demands affordable. Their easy-to-use technology makes the process simple and accessible.

The goal was to create a brand that felt trustworthy, accessible, and innovative to highlight their focus on serving the underserved.

I developed a visual identity and messaging framework that balanced modern FinTech sophistication with human warmth and approachability.

branding

web design

social media

print & digital design

branding • web design • social media • print & digital design

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